ROK Premium Electronic Cigarettes Announce Local Recycling Initiative

ROK Universal has today announced details of the first major electronic cigarette battery local recycling initiative in conjunction with BatteryBack in the UK.
Greg Forster, Managing Director at ROK electronic cigarettes says "As a business we are totally committed to protecting our shared environment. This new initiative will provide our customers with a local & very convenient way of disposing of their spent electronic cigarette batteries, e cigarette tips & disposable electronic cigarettes.”
Working in conjunction with BatteryBack - the UKs leading battery recycling company - customers simply entering their full postal code into the BatteryBack website to find their nearest 20 BatteryBack recycling point bins located at the entry or exit points of Supermarkets, DIY stores and major high street retailers at 30,000 locations across the United Kingdom.
BatteryBack then recycle the magnetic (steel) and non-magnetic (zinc and brass) metal avoiding waste.
ROK Universal’s environmental commitment is clear not only with the announcement of the new initiative - ROK are also WEEE (Waste Electrical and Electronic Equipment Regulations) registered and registered with the Environmental Agency Battery Compliance scheme.